Why I'm writing more than ever in the era of AI

The reason I make sure to write more, not less.

Why I'm writing more than ever in the era of AI
Photo Credit: Paul Mah

With AI, does it even make sense to write? For me, it does. And I'm writing more than I ever did in my life.

I've been a professional writer for over 15 years. Many write less as they move up in seniority. I'm making sure I write more. Here's why.

Just writing

I've previously extolled the benefits of writing regularly.

  • I'm honing my writing ability.
  • Writing clarifies one's thinking.
  • Explaining improves understanding.

And because I didn't want to regurgitate things from elsewhere; I made it a point to adopt a critical lens. Over time, the process taught me to ask better questions.

No tricks

Two years ago, I chose LinkedIn as my main platform, though I now also share my thoughts through a weekly newsletter.

My focus is solely on quality.

  • I'm happy when I re-read my posts and like it.
  • No tricks such as using AI to comment.
  • No engagement pods or shortcuts.

My growth on the platform is purely organic - because I only have one objective: to produce interesting, insightful posts that I would want to read.

If you've ever dropped an email, DM, or comment of encouragement - thank you!

It's the storytelling

But why bother when AI is turning everything on its head? Why spend up to an hour researching and writing each post when AI can do the "heavy lifting" of writing for me?

Simple. In a world where AI can write anything from simple instructions, I'm fanatically practising the one thing that AI can't do without the right prompts - storytelling.

From writing and coding to cartoons and illustration, AI has lowered the barriers to entry across a growing number of fields - even as it keeps getting better.

I can’t speak for other creative domains, but when it comes to writing, one thing's clear: you don't learn to ride a bicycle by watching others do it - you have to get on and ride.

To craft exceptional stories, you have to figure out the process by doing it. And that takes a whole lot of practice.